Global consumer spending on apps is projected to reach $ 133 billion (roughly Rs. 10,03,835 crore) in 2021, according to the latest Sensor Tower report. This suggests a 19.7 percent year-on-year growth (YoY) of $ 111.1 billion (roughly Rs. 8,38,475 crore) in 2020, almost mirroring the 21 percent YoY growth of consumer spending in 2019. TikTok will be the top earning app worldwide. in 2021, followed by YouTube, Piccoma, Tinder, and Disney +. On Google Play, the report says that TikTok will rank fourth, but will remain at the top in terms of revenue from the App Store.
The latest Sensor Tower report on consumer spending in 2021 states that revenue from the App Store will continue to outpace Google Play. The spending of the two platforms will remain the same as in 2020, and the App Store will make about 1.8 times the revenue of Google’s market. The report adds that the App Store is expected to reach $ 85.1 billion (roughly Rs. 6,42,277 crore), a growth of 17.7 percent from $ 72.3 billion (roughly Rs. 5,45,770 crore) in 2020. Google Play, on the other hand, will see you see more growth year-over-year, rising 23.5 percent to $ 47.9 billion (roughly Rs. 3.61,650 crore) from $ 38.8 billion ( approximately Rs. 2,93,026 crore).
TikTok, in the first 11 months of 2021, made $ 2 billion (roughly Rs. 15,109 crore) in revenue, up 67 percent year-over-year from $ 1.2 billion (roughly Rs. 2,15,102 crore). By the end of the year, Sensor Tower forecasts that the app will have a spend of $ 2.3 billion (roughly Rs. 17,368 crore), bringing its total lifespan to $ 3.8 billion (roughly Rs. 28,703 crore).
Revenue from gaming applications is projected to reach $ 52.3 billion (roughly Rs. 3.95,192 crore) globally by the end of the year, an increase of 9.9 percent year-on-year from $ 47.6 billion ( approximately Rs. 3,59,655 crore) in 2020. Tencent’s Honor of Kings is said to be the highest-grossing iOS game, generating $ 2.9 billion (approximately Rs. 21,907 crore) on that platform, up 16 percent a year. after year from $ 2.5 billion (roughly Rs. 18,885 crore). PUBG Mobile to earn more money in the general category of games around the world this year.
The highest-grossing title on Google’s platform is said to be Moon Active’s Coin Master, whose revenue increased 13 percent year-over-year to nearly $ 912 million (roughly Rs. 6,888 crore) from the 2020 total of $ 809.8 million. (roughly Rs. 6,729 crore) in that market.
In terms of downloads, TikTok is reported to be the most downloaded app on the App Store for 2021, accumulating 745.9 million installs across both app stores. This is despite a 24 percent year-over-year drop from 980.7 million installs in 2020. On Google Play, Facebook tops the charts with around 500.9 million installs in that market alone. In both markets, the app will see around 624.9 million installs, 12 percent less than the 707.8 million.